Direct mail is a targeted advertising technique that fits nearly any business. The key advantages are its low cost, customizable capabilities, and incredible reach. EZ Mailing, LLC has well-built track record for direct mail services for a variety of clients.
Why Direct Mail?
- It’s Personal – With direct mail you can personalize your message to reach a specific customer.
- It’s Targeted – Through our EDDM (Every Door Direct Mail) services, you can choose who you want to send the item to.
- It’s Accountable – By utilizing metrics, you can track how
successful your marketing campaign is doing.
- It’s Integrated – Direct mail can help advance other marketing strategies.
- It’s Tangible – We can create postcards, brochures, letters, and more. The options are endless!
Our Direct Mail Services:
EDDM (Every Door Direct Mail): As a certified “Mail Anywhere” business, we drop your shipment off to the Post Office for you.
Whether you’re an individual or business, saving time and money are major factors in any project. Our fulfillment services save space, money, and improves efficiency. If our machines can’t stuff it, our people sure can!
- Tabs and Seals
- Hand Inserting
- Automated Inserting
Folds that EZ Mailing, LLC offers:
Our new inkjet printers enhance quality beyond measure. They use UV printing and drying techniques to allow for better ink and picture detail quality.
Laser printers allow us to recreate a digital image at its optimum quality, giving your project the professional appeal you want.
- Inkjet Printer
- Laser Printer
- Match Mailers
- Business Cards
- Direct Mailers
Printed barcodes allow for improved deliverability and can utilize the Track & Trace feature. There are three main parts to the code:
Mailer ID: This identifies the specific business sending the mail.
Sequence Number: This identifies the specific recipient or household.
Zip Code: This code is for the delivery point. Having a barcode placed on a printed item to be mailed saves time and money on postal fees.
Our data software allows us to create mailing lists for campaigns and correct mistakes in existing lists. Often times, marketing projects utilize lists that require specific material sent to a consumer, constituent, or business. At EZ Mailing, LLC, there are three main tools in our arsenal:
NCOA (National Change of Address): This allows us to update an entry of an individual who has changed residency. This ensures your mailing lists are accurate and that the targeted information is delivered to the intended person or household.
DSF (Delivery Statistics File): When targeting a specific area, this service is performed by our mailing software. It assigns a “walk sequence” which is the actual sequence that the postal carrier walks when delivering mail. Applying this sequence in turn lowers postage costs.
Dedupe: In order to be efficient, we use Dedupe to run the mailing list against a database of “do not mail” lists so that duplicates are not sent to the same place.
- Customize Listings